IN BED Cotton: Introducing 400 Thread-Count Percale

IN BED have released their latest offering - a 400 thread-count cotton range that is inspired by the aesthetic and feeling of crisp white cotton sheets – the kind you find in the rooms of boutique hotels, artfully layered and exceptionally soft. And who doesn't love a luxe hotel bed, am I right?!!

The cotton sheets are closely woven to be smooth, light and breathable, making them ideal for warmer seasons and balmy climates.

For the launch of the cotton range, IN BED partnered with Portuguese accommodation project Santa Clara 1728, located within a starkly beautiful 18th century façade in the heart of Lisbon’s old cultural quarter. The hotel’s location and design makes for a campaign that extends naturally from IN BED’s own aesthetic, mirroring the thoughtful, modern, and minimal design approach that they embrace in all of their product ranges.

The hotel is one of the four design-led properties by hotelier João Rodrigues and has been designed by renowned local architect Manuel Aires Mateus, whose clean, modern interiors give lift and light to the building’s ancient walls.

Images of this stunning hotel are below, so keep on scrolling...